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Channel: Authentic Voice » Long Tail
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Abstract – How Not to Build an Online Market

A challenge I have in relating the article “How Not to Build an Online Market” to the book is the former isolates business-to-business (B2B) markets while the greater portions of Long Tail that I have...

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Thoughts – on Free

The idea of Free as put forth in Chris Anderson’s article invites scrutiny, especially around assumptions and  (more or less) hidden connections. So much of the discussion seems to assume that everyone...

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Reflection – Class readings and discussion: 7/7/08

The level of discussion was more broad this week. I found the discourse intriguing on what constitutes free and the emerging requirements for effective filters, given the scale of information...

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Review – The Long Tail: Atoms and Bits

“The Long Tail”, the title of the book by Wired magazine’s editor Chris Anderson, is a phrase that has entered the popular business lexicon with nearly as many interpretations as there are people...

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Comment – Long Tail and HBR

<comment re-posted here to include links> There seem to be a number of things that influence The Head and The Hit. The sheer volume of content available has made it more unlikely that a high...

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Reflection – Class readings and discussion: 7/14/08

The guest speaker, T.A. McCann, was an energizing visitor. His presentation about various manifestations of The Long Tail and Web 2.0, in particular Facebook Answers, LinkedIn Answers and Amazon’s...

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Comment on Raquel’s Book Critique

I find your critique of The Long Tail well balanced.  Given the tone of the book and audience for which the book is written, it would be easy to agree with Anderson.  By focusing on the sociological...

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It may be Free, but is it Valuable?

In the battle and discussion around Free (using Chris Anderson’s capitalization), I have felt that a missing component has been whether the Free stuff in and of itself has value to the consumer....

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Don’t sweat the short stuff

Image via Wikipedia Bill Wasik, senior editor at Harper’s magazine, makes several interesting and interlacing points in his talk (seen here). I feel that his assertion that “short stuff” will never be...

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